Volantis, wipro, reliance and religre have tied up to offer stock trading application via mobile. Stock trading will see new avatar as mobile stock trading is new for india. With 3G knocking the doors and stock trading becmoming prominant in India, this will bring radical shift in stock trading.
To download the application, you need to send MARKETS to 56636. Or else you can download this application using GPRS. RMoney.moby as they call this application will allow all reliance money users to directly login and trade through mobile. Though, this service is not active currently, people are waiting for it eagerly, says medianama.
Showing posts with label 3G. Show all posts
Showing posts with label 3G. Show all posts
Thursday, February 26, 2009
Friday, February 06, 2009
3G launch in India by MTNL
Today starts a new chapter in India's mobile telephony sector. With 3G services soft launch in Delhi, MTNL has pioneered 3G services space in India. [Source: http://cli.gs/9qDh4S] With this, the most awaited and most anticipated chapter has begun and it will surely bring changes in the way mobile phones are being used in India.
Here is the snapshot of what you can do with 3G enabled smartphone:
Here is the snapshot of what you can do with 3G enabled smartphone:
- Video conference on mobile.
- High speed internet ranging from 256kbps to 2mbps accessible from mobile / computer.
- Various data related VAS like: Mobile TV,GPS, Online Gaming, Video Streaming, High speed downloads
For accessing the MTNL 3G `Jadoo Service` a user will have to pay a onetime activation charge of Rs 500 and, thereafter, a monthly rental of Rs 599, besides usage charges with regards to voice calls and data downloads, MTNL chairman and managing director R S P Sinha said while launching the service. [Source: http://cli.gs/7L86Rr]
Usage charges for this comes around 5 Rs/MB. Of course, this is significantly high pricing and not affordable for large group of people. However, I would say that despite high pricing, 3G will find its usage in mobile telephony and will surely be a successful in India. High speed internet mobility is major problem for many of us and 3G is there to fill this need gap.
While 3G promises various advantages and promises, its success will largely depend on various other factors such as:
Usage charges for this comes around 5 Rs/MB. Of course, this is significantly high pricing and not affordable for large group of people. However, I would say that despite high pricing, 3G will find its usage in mobile telephony and will surely be a successful in India. High speed internet mobility is major problem for many of us and 3G is there to fill this need gap.
While 3G promises various advantages and promises, its success will largely depend on various other factors such as:
- Long term pricing
- Network feasibility
- Adaptability of 3G services
- Quality of services
- How Indian consumer responds to it
As a marketer, I see lots of opportunities associated with 3G. Now a days, we hear lot of buzz about internet marketing, mobile marketing, advertising using social networks, blogs, microblogs and customer engagement through various applications based on Internet. Here is how I see 3G as major opportunity for marketers:
Internet possesses personal nature. That is, most of things you do on internet are personal. Be it your email, social networking sites, blog or anything else. Everything is accessed by username and password. The only barrier to this was non mobility of Internet! With 3G this problem will be solved and you will have access to your private mailbox, blog, photos and anything on internet wherever you want.
Potential is enormous, market place is changing, customers are responding and marketers are adapting to changes. Challenge is to tap the potential of this medium! MTNL calls its 3g services as "MTNL 3G JAADU". Let's see what JAADU it does to Indian telecom industry.
Internet possesses personal nature. That is, most of things you do on internet are personal. Be it your email, social networking sites, blog or anything else. Everything is accessed by username and password. The only barrier to this was non mobility of Internet! With 3G this problem will be solved and you will have access to your private mailbox, blog, photos and anything on internet wherever you want.
Potential is enormous, market place is changing, customers are responding and marketers are adapting to changes. Challenge is to tap the potential of this medium! MTNL calls its 3g services as "MTNL 3G JAADU". Let's see what JAADU it does to Indian telecom industry.
Wednesday, December 24, 2008
Vodafone launches Pocket Life - Location based social networking application
Vodafone has partnered with Pocketlife - a location based social network. This application does something which is beyond current services available. This GPS friendly application allows you to update your location updates automatically to social networking sites like Facebook and Myspace.
Full Story...
This, I would say is a new era of communication. Telecom business is not just about providing Voice / Data services. It actually means to enabling people to CONNECT. As we all know, social networking is latest buzz and powerful tool for social animals, such efforts would surely pay for Vodafone. A brilliant step for telecom industry, a new wave of revolution for telecom operators. Especially in India, Internet and Telecom industries are about to gain its presence in exponential way. Initiatives like Pocket wave, would surely encourage Indian operators to think over their role in upcoming 3G network rollout.
Full Story...
This, I would say is a new era of communication. Telecom business is not just about providing Voice / Data services. It actually means to enabling people to CONNECT. As we all know, social networking is latest buzz and powerful tool for social animals, such efforts would surely pay for Vodafone. A brilliant step for telecom industry, a new wave of revolution for telecom operators. Especially in India, Internet and Telecom industries are about to gain its presence in exponential way. Initiatives like Pocket wave, would surely encourage Indian operators to think over their role in upcoming 3G network rollout.
Blogged with the Flock Browser
Monday, December 22, 2008
Smart Move by Reliance: selling 20-26% stake to foreigh partner
Reliance Communications is set to sell up to 26% stake to foreign partner, says ET report. Report also says that this money will be utilized for auctions for 3G spectrum allocations. Reliance communications is India's second largest telecom operator by number of subscribers.
I would say that this is smart move by reliance. Reliance is the only operator which doesn't have any foreign partner. Also, with strong optical fibre backbone network and presence across the country makes it capable of distributing 3G services easily and efficiently. RCom would be utilizing these money for 3G auctions. Also, by collaborating with foreign partner, they will gain access to knowledge asset of their foreign counter part and develop skills necessary for 3G implementation. So, local reach and global expertise will result in to efficient 3G distribution for Reliance. Apart from this, they will get some cash in hand to bid for 3G spectrum.
I would say, this is right choice at right time. Perfectly targeted strategy - something to learn for business strategy makers.
I would say that this is smart move by reliance. Reliance is the only operator which doesn't have any foreign partner. Also, with strong optical fibre backbone network and presence across the country makes it capable of distributing 3G services easily and efficiently. RCom would be utilizing these money for 3G auctions. Also, by collaborating with foreign partner, they will gain access to knowledge asset of their foreign counter part and develop skills necessary for 3G implementation. So, local reach and global expertise will result in to efficient 3G distribution for Reliance. Apart from this, they will get some cash in hand to bid for 3G spectrum.
I would say, this is right choice at right time. Perfectly targeted strategy - something to learn for business strategy makers.
Blogged with the Flock Browser
Thursday, December 11, 2008
Mobile: Potential tool for marketing during recession
As I expected, ray of hope is there! I am talking about an industry which is performing well in these hard times. Can you guess, what I am talking about?? Yes, Telecommunication. Telecom industry is the only industry performing well and expected to register progressive graph during recession. Rapid development on technology front and increasing demand of mobility are drivers of growth for this industry. And yes, in 2009-10 due to launch of 3G and WiMax services experts are optimistic about growth of telecommunication sector in India.
India's mobile-phone demand is expected to rise
to 136 million units in 2009, up 23.9 percent from 110 million in 2008,
compared to 16.8 percent growth in 2008.
Cellular subscribers in the nation will grow to
319.9 million by the end of 2008, up 36.9 percent from 233.6 million at
the conclusion of 2007.
See this article for more details.
Surely, Telecom operators and service providers are passionately looking forward to ride on wave of 3G and WiMax. And of course, as it happens in any case, various para industries will also grow due to increasing demand. Marketers and Brand managers should also look forward to use these media tools as vehicle for Marketing and Branding of their products. Challenge for marketers here is to design campaigns focussing on Mobile as core media. Also, mobile offers dual advantage to marketers. It has personal nature of Print Media and Intrusive nature of Television media. So, if used strategically, this media can do wonders for your brands.
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