Tuesday, December 23, 2008

New age mobile experience - Telecom moving ahead

Today morning, I read several news items about recession and slowdown. 'Toyota motors expected to register loss this year', 'layoffs' etc were major news items, I thought recession is banging on our head and everyone is gonna suffer in one way or other! However, some news items which took me by surprise were found on internet. Surprisingly, telecom and internet sector are moving ahead in these bad times and several new developments are talk of the town.

Here are some news items which everyone in mobile and internet industry would like to know...

Nokia launches public beta version of its worldwide mail services. These services will be available to all series 40 phones. They call it 'Ovi' mail services. This is major development as industry is moving towards defining new standards of digital communications. See the full report here...

ScrollMotion partners with major publishers to make reading experience enjoyable on iPhone. They have tied up with many publishers to make books available on iPhone as applications. Of course, this will provide a new experience of reading, while opening doors for apple to target readers as their target customers. Great development I would say as there is no such initiative taken in such a large platform. See the article here...

Japan's third largest social network GREE launched IPO on wednesday. Mobile version of this social networking site is very popular and as company's report says, it is expected to grow. So, another good news for industry going through recession. Go through this for more...

Surely, Tech industry is moving ahead!! Marketers and brand managers, think of using this as your platform for branding and marketing as this is cost effective and potential medium!!!

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