Twitter's Revenue model: something is wrong!

Digital media is IN thing; however, complexities attached with business related to internet based business are much different from those with conventional business models. Those, who are developing their business around DIgital Media, must have strong business model as well as revenue model. Twitter is an example of a business having good business yet weak revenue model. Still, its struggling with its revenue model and trying out new formulas.



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Marketers and Brand managers striving to create brand on Digital media should also work on revenue. After all, everybody is not Google who can reach to almost every internet user and simultaneously generate revenues. I personally believe, opportunities are unlimited! Things that one can do on Digital Media are endless..... challenge is to transform the idea in to successful business model.

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